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Chorus featured in M&IT Magazine

  • Writer: Aarron Mcgurk
    Aarron Mcgurk
  • Jul 24
  • 1 min read


Following the announcement of our partnership with Brands at Work Group, Cassidy Knowles and Karen Kadin sat down with Paul Harvey from Meetings & Incentive Travel to discuss growth, culture and the challenge facing many agencies today: how do you scale without losing what made people want to work with you in the first place?


The conversation explores the thinking behind the partnership, why both businesses have chosen collaboration over forced integration, and how founder-led energy, creativity and agility can be preserved as agencies grow.


As Karen puts it,"We always act like we're on the first date." It's a simple idea, but one that captures the mindset both agencies share: staying curious, responsive and never taking relationships for granted.


It's an honest discussion about creative growth, human connection, agency culture and what clients increasingly need from modern experiential businesses.


 
 
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